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Reader Poll : Direct to Consumer Model

posted on 11/14/2013 10:08:06 AM by SaveraFarm fetched under General category | Views: 1550

Over the last couple of months, we have been studying multiple go-to-market approaches for some of our products. Marketing in an immature retail supply chain is never easy and India's business culture adds a few more twists to the equation. The winds of change are here though, the consumer is more savvy and discerning. To be successful, retailers will have to step up their game. Based on our For the complete article, visit We look forward to your comment...

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